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8 May
Starbucks Coffee Company was founded in 1971 by three businessmen in Seattle, Washington who had a love for coffee and tea. It was important to them that the city of Seattle to have access their coffee.
The Starbucks Coffee Company grew slowly but by 1981 had 4 retail stores and a roasting plant that sold whole bean coffee in Seattle only.
By 1983 the marketing manager had a vision of re-creating the magic and romance behind the Italian coffee bar and wanted to test out the concept of selling espresso by the cup. When Starbucks Coffee opened its 6th store in downtown Seattle, the idea had become a hit. Within 2 months the new store was serving over 700 customers a day and it was selling 3 times more than the whole bean locations.
In 1987, the owners of Starbucks Coffee Company decided to sell their coffee business along with the name to a group of local investors for $3.7 million.
The new investors were told that they would open 125 Starbucks coffee stores in the next five years. Starting from a base of 17 stores in 1987, the company expanded rapidly to Vancouver, Portland and Chicago.
By 1991 Starbucks had expanded into the mail-order catalogue business, licensed airport stores and expanded further into the state of California.
In 1992 the company went public and after the initial public offering, Starbucks continued to grow at a phenomenal pace that no one had ever seen in the coffee world before. By 1997 the number of Starbucks Coffee stores grew tenfold, with locations in the US, Japan and Singapore.
Starbucks initiated several successful product and brand extensions including offering coffee on United Airlines flights. They also began selling premium teas through its Tazo Tea Company and offering people the option to purchase starbucks coffee online to enjoy at home.
They began distributing whole bean and ground coffee to supermarkets through an agreement with Kraft Foods. They also produced premium coffee ice cream with Dreyers. Starbucks even sold CDs in its retail stores.
Starbucks began turning its name into a household word not through advertising but through word of mouth. In fiscal 2004, Starbucks opened a record 1,344 stores worldwide. The once small regional roaster, Starbucks Coffee Company, now has more than 9,000 locations in 34 countries serving over 20 million customers a week.
Copyright © 2005 Perfect Coffees.com. All Rights Reserved.
8 May
In Kenya coffee production dates back several hundred years. Coffee was originally discovered in Ethiopia, Kenya’s neighbor to the north. Unfortunately, just as in other coffee growing regions of the world, the coffee trade in Kenya triggered heated and bloody battles over the prime growing lands. The Arabs, who monopolized the coffee trade for several hundred years, killed and enslaved many thousand Kenyans and put them to work in coffee production both in Kenya coffee fields and on Arabian coffee plantations.
Around 1900 British settlers came to the region to grow Kenyan coffee. As more and more white settlers entered the region conflicts between the natives and the whites arose and led to more bloodshed. The British, being more skilled in the ways of politics and business quickly assumed control of the country.
This only escalated the violence and several native groups organized and revolted violently. The region remained a violent place until around 1960. Then the British relinquished control and granted the Kenyans independence.
All Kenyan coffee is of the Arabica variety, grown on rich volcanic soils in the highlands of Kenya. Approximately 250,000 Kenyans are involved in coffee production. Most coffee is produced by small holders with small plots of land. They are members of cooperative societies which process their own coffee.
There are two flowerings in each season. The blossom normally appears shortly after the beginning of the long rains in March and April. In most districts, the main crop ripens from October until the end of the year. The second and smaller flowering comes with the short rains in October or November. These are picked in the early part of the season, often starting the following June.
During the harvest, only red ripe cherries are picked, and always by hand. This entails frequent picking rounds with each tree picked every ten days or so. After milling, the coffee beans are graded mechanically into various grades which differ in size, weight and shape. The smoothness of its acidity and the subtle notes of its fruitiness make for an exceptional cup of coffee.
Today Kenyan coffee is a major export crop and provides jobs and security in an impoverished nation. As in many other regions of the world coffee has played a key role in development of under-developed countries. And unfortunately, money has driven some ruthless people and governments to place profit ahead of human rights. But as the world becomes more aware of injustices taking place the people of the world unite in support of democracy.
© Copyright Randy Wilson, All Rights Reserved.
6 May
French chefs plunge them into boiling water; English ones, in an attempt to appear more humane, drive kitchen knives through their skulls before doing the same thing.
No wonder the miserable creatures go red. They’re mad as hell. What a way to treat the king of crustaceans.
Let’s make a pact. From now on let’s treat the lobster with the respect (and humanity) it deserves. Here’s how:
Use a pan deep enough to hold 6 liters of salted water to which you have added some shredded onion, a garlic clove or two and a bay leaf. Purists who live by the sea also like to add a pint of seawater. People like me, who’ve seen what gets washed up as a result of coastal run-off, don’t.
Put a trivet or round roasting rack in the bottom of the pan, on which you will place the lobster. You do this so that it is not touching the bottom of the pan and will not be burnt as the metal heats up.
Does this improve the flavor? No, it’s purely for the comfort of the lobster.
So, this is what you have – a pan of cold brine, seasoned, in which a lobster sits on a trivet as happy as a sand boy. How do I know this? Because lobsters have two states of being – they’re either happy or they’re dead.
Now, using a gentle heat, gradually raise the temperature of the water to around 90°F, at which point the lobster will be fast asleep and sweetly dreaming. It will never wake up.
You can now turn up the heat until the water reaches a gentle simmer and cook the lobster for around 8 minutes a pound.
Drain and plunge into iced water. Let it cool in there before draining again and transferring to the fridge until needed.
The lobster will reward you for this kindness by being succulent and tender. It won’t be stuffed with adrenalin and its meaty fibers will not have contracted into something resembling India rubber.
The next step is to cut the lobster in half and to clean it.
Lay it on its back and use a strong, very sharp, knife to cut it in half from tail to head. You will easily see the stomach bag at the back of the head and the blackish gut running the length of the body. Remove these and discard.
You may also, if you wish, discard the greenish liver, although aficionados hold this to be a delicacy. It’s certainly edible, but personally I chuck it because I don’t like the color.
And that’s it. You can now serve your lobster cold with some freshly made mayonnaise, or indulge in one of the more fanciful hot dishes for which some restaurants have become famous.
5 May
Arabian coffee is the quintessential coffee of the world. Arabia lends its name to the highest quality coffee plant in the world, Coffea Arabica. Arabian coffee accounts for about 80% of all coffee produced in the world. It prefers higher elevations and drier climates than its cousin C. robusta.
The tropics of South America provide ideal conditions for growing Arabian coffee which grows best between 3,000 and 6,500 feet but has been grown as high as 9,000 feet. Generally, the higher the plant is grown the slower it matures. This gives it time to develop the internal elements and oils that give coffee its aromatic flavor.
Coffee was originally discovered in Ethiopia, just across the Red Sea from Arabia. Coffee soon made its way to Yemen where it was embraced by the Islamic people. Soon it became a beverage endorsed by the Islamic clerics as drinking alcohol was prohibited in their religion. Arabian coffee soon came to be known as an Islamic beverage.
Arabian coffee was exported to Europe where the people embraced it. However, the Catholic Cardinals shunned it as the ‘Devil’s drink’ and tried to have it banned.
But then Pope Clement VIII decided that it would be imprudent to ban the beverage without having tasted it, so he summoned a sample. As legend has it, the Pope was immediately enamored by the distinct, pungent aroma and taste. He decided that to banish the delightful drink would be a greater sin. So he baptized it on the spot claiming that it would be a shame to let the impious ones have this delightful drink all to themselves.
Arabian coffee is still a part of the Islamic faith and is use in ritualistic ceremonies.
Arabian coffee growers protected their monopoly on the prized plant. They were the exclusive providers of coffee throughout the world for several hundred years.
That is until a coffee plant finally made its way to the Caribbean. This began a new legacy of high-quality coffee in Latin America.
It is said that all the Arabica coffee grown in the world started from this plant as cuttings were transplanted all over the world. Arabian coffee is truly the source of coffee throughout the world.
The word mocha comes from the name Mokha, the shipping port in Yemen where all Arabian coffee was exported. Mocha has become a term used for describing a coffee beverage in which chocolate is added. But originally it had nothing to do with chocolate.
© Copyright Randy Wilson, All Rights Reserved.
5 May
Lean protein is your diet is essential to weight loss and weight maintenance. Tuna fish is an excellent source of lean protein as it is lower in fat than red meats.
Losing weight isn’t about hunger, misery and crash dieting! By learning to make, delicious, easy-to-prepare, nutritious food your body needs and will enjoy – losing weight becomes exciting and energizing.
Instead of high calorie, fatty sources - use spices to provide flavorsome, exciting meals your whole family will enjoy. “Tuna Patties With Lemon Dill Sauce” is another recipe in a range of hunger-fighting, low fat recipes to assist you keep your weight under control. This irresistible, no-hassle meal will help you reach your weight-loss goals - while making mealtime a real treat.
Variety is an essential element of any successful health program. If you get bored with foods, you’re much more likely to abandon your program altogether. Experiment with spices to find exciting alternatives, try new recipes and build your repertoire of quick home cooked meals to replace take outs, frozen dinners and snacks. Your body will love you and your family will be delighted.
These tuna fish patties are delicious hot or cold. They are great for the lunchbox - just hold back the sauce.
Ingredients:
1 (12 ounce) (350g) can white tuna packed in water, drained and finely flaked
3/4 cup seasoned bread crumbs
1/4 cup minced green onion
1 egg
1/2 cup skim milk
1/2 teaspoon grated lemon peel
Lemon Dill Sauce:
1/4 cup nonfat chicken broth
1 tablespoon lemon juice
1/4 teaspoon dried dill
Directions:
In large bowl, combine tuna, breadcrumbs, green onion, egg, milk, and lemon peel.
With lightly floured hands, form mixture into patties.
Spray a large nonstick skillet with cooking spray and heat over medium heat.
Cook patties, until golden brown on both sides, about 3 minutes per side.
Sauce: combine all ingredients in a small saucepan and heat over medium heat until warm.
Add a small amount of flour and mix with a whisk to thicken sauce.
Spoon sauce over tuna patties and serve.
Makes 4-6 Servings
Approximate Nutrients per serving:
Calories: 190
Total fat: 1
Saturated fat: 0 grams
Cholesterol: 72 mg
Sodium: 34 mg
Carbohydrate: 18 grams
Protein: 29 grams
Dietary fiber: less than 1 gram